WhatsApp has become a versatile platform that allows its users to earn money. The app itself doesn't allow advertising or commercial transactions, but there are many ways to take advantage of this unique format and earn a little money from various contacts. Once you've created an account, you can promote your small business, do referral marketing for more established companies, or tackle other aspects of your professional life through one convenient hub.
Step
Part 1 of 3: Marketing Yourself or Your Business
Step 1. Offer services directly
Use WhatsApp to spread the word about your product offerings, skills or opportunities that others feel are beneficial. Simply contact your contacts individually or all at once via broadcast messages.
- Use the app's file sharing feature to send pictures, videos, or other promotional media.
- Create a mailing list that is only available to your specific set of WhatsApp contacts.
Step 2. Link your site
Instead of just mentioning gardening services or your personal trainer, let the contact see for themselves what you have to offer. Display simple links to help spread the word about your professional business and help capture the attention and interest of potential customers.
Sign messages that include links to social media sites or profiles
Step 3. Hold an E-conference or seminar
Express your ideas on a bigger stage using WhatsApp's video calling feature. When users watch, they can see and hear you in real time. You can use PayPal as a means of paying for “entry tickets”, or or set up broadcasts that can be watched by anyone who has joined a certain paid group.
- Ideally, you should be able to present specific knowledge or information at this seminar.
- Holding seminars in multiple groups can increase the amount of profit generated and allow a wider audience to join in.
Step 4. Provide direct customer service
WhatsApp's person-to-person format is suitable for handling customer inquiries and complaints personally. Customers can send messages, pictures of defective products, or even make video calls with customer service representatives for solutions.
- You can respond to questions that come your way, or have a colleague or employee manage the business' customer service.
- Communicating via WhatsApp is smoother than Facebook and Twitter, whose comments can only be responded to until days later.
Part 2 of 3: Working with Other Companies
Step 1. Market big companies
Some companies have a policy of providing cash rewards for those who can bring in new customers. On the internet, word of mouth marketing is done by providing testimonials through direct messages, getting users to click on sponsored ads, and sending links to special offers and events.
- You can find opportunities and work with well-known companies such as restaurants, retail stores and hotel franchises by sending messages that offer sponsored promotional content sharing via WhatsApp messages.
- Try not to be too insistent. Forcing advertising efforts is generally not very welcome, and you could be reported.
Step 2. Earn ad revenue
Although the WhatsApp app itself doesn't allow ads, you can share links via private messages. If your site or a partner company is supported through paid advertising, include the URL in the message and invite a contact to check it out. Every time someone opens the page, you will earn a small amount of money.
Try not to spam links. If you just post a link without a description or introduction, people may mistake you for a spambot
Step 3. Contribute to the local newspaper
Look for open calls from news networks and other publications requesting unique multimedia content to be included in their WhatsApp feeds. Typically, these businesses are willing to pay for high-quality photos, sound clips, and videos of important news stories. If you have good content, send it to the appropriate channel directly through the app.
- Be prepared to catch news and unique events that you feel are newsworthy.
- Not all news businesses pay for outside contributions. You need to research these businesses to find the most profitable ones.
Part 3 of 3: Expanding Reach
Step 1. Add as many contacts as possible
For starters, you should ideally start importing all your personal contacts from your phone. After that, you can start broadening your search to include business connections, friends of friends, and casual acquaintances.
- To multiply your chances of making money, it's best to make sure you can attract as many eyes and ears as possible.
- Encourage close friends and relatives to start using WhatsApp so you can expand your professional network.
Step 2. Target groups with special interests
After building an audience, it's time to start determining the people who will benefit the most from your services. Customize the content of your story feed to interest these people, or communicate privately to amaze them.
- For example, athletes tend to be interested in fitness content, while new mothers are interested in seminars on how to manage time more effectively.
- Analyze potential customers based on their activities and interests listed in social media profiles.
Step 3. Create a private group
One of the most useful features of WhatsApp is the ability to create closed groups based on interests and similar groups. A well-structured group can be a contact point that is guaranteed to be responsive to your marketing and promotions.
- Your group must have a clear rationale; for example, groups can be a platform for customers to make suggestions on what they would like to see in the future, or provide feedback on a new product line.
- Be part of as many different groups as you want. This way, you are free to further customize your marketing strategy.
Step 4. Cross-promote on other social media platforms
WhatsApp still doesn't have the visibility of apps like Facebook, Twitter and Instagram. Fortunately, savvy users can outsmart it by using other programs to build a larger following base. Send messages regularly to keep contacts up to date, then guide contacts to your WhatsApp profile for more information.
- Tell your friends on social media about exclusive offers and other content only available through WhatsApp.
- Use WhatsApp as an alternative to person-to-person chat options, such as Facebook Messenger or Snapchat.
Tips
- Be sure to comply with WhatsApp user rules when looking for income-generating opportunities.
- Update the latest version of the application. You'll have more features to take advantage of, and you won't have to worry about glitches or security breaches.
- Check WhatsApp messages as often as possible so you don't miss important questions and requests.
- Download WhatsApp on smartphones, tablets and other devices so it's always accessible.
Warning
- Be wise in sharing personal or financial information through the application. Most of the time, it's best to avoid them.
- Committing fraud or performing illegal services can get you kicked out of WhatsApp permanently.
