You've got a great blog with lots of witty content, educated opinions, and beautiful images. You've made the most of it, and now is the time to share it with others! The guide below will help you get as many visitors as possible to your blog.
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Method 1 of 6: Using Twitter
Step 1. Tweet your post
Twitter is one of the more acceptable places to broadcast all blog posts, as it's designed for quick posts with links. Tweeting a new post is easy to do, but you have to spend some time planning it. This is especially important as your global audience grows.
Step 2. Write an attention-grabbing call-to-action
Avoid just writing “New blog!” and link it to the blog. Most users won't click on it because it doesn't explain anything at all. Write an aspect of your post in the call-to-action; If you're writing about fashion tips, write something like “Want to know what to wear to a nightclub? Keep it short and sweet, but make sure that the reader is directed to your content.
- Write the invitation as a question to the reader. “Want to lose weight to be able to wear a bikini?”
- Offer suggestions and create the feeling that readers need your wisdom. “10 tips for managing money”.
- Write down the facts of the amazing post. "30 million people can't go wrong!"
Step 3. Schedule a tweet
As your blog's audience grows, you'll notice that your visiting readers come from different time zones. Your blog tweets can easily disappear when other people look at their twitter 8 hours after you posted. Use a social media management tool like HootSuite to plan your tweet schedule.
- Post when your readers are most active. Post a blog in the morning, then support it with the next tweet later. The tweet will invite new users who just open the internet for the first time that day.
- When retweeting the same article, use a different solicitation to prevent the tweet from being considered spam.
Step 4. Stop tweeting about updates on the blog
Use Twitter for more than just connecting blogs. If your followers only see tweets about blog posts, they'll get bored of always seeing the links. Gain insights and respond to other Twitter users throughout the day.
Method 2 of 6: Using Other Social Media
Step 1. Post To Facebook
When you publish a blog article, link to it from your Facebook account to keep friends and family connected. These people may not seem important to long-term readers, but the people they share can have a huge impact on readers.
As the popularity of blogs grows, you will most likely see an increase in your Facebook activity, as other readers and bloggers add you as a Facebook friend
Step 2. Post photos to Pinterest
If your blog is image-oriented, post images to Pinterest to increase traffic. Pinterest is very image-focused, so it won't work if you only have text.
Step 3. Use StumbleUpon
Submit your blog post to StumbleUpon to add it to the bookmarking service. Make sure that you tag the article with the appropriate tag so that it appears to the right audience.
Step 4. Use Google+
This service may not be as popular as Facebook or Twitter, but because of the Google factor you will get a bonus Google search engine ranking when connected via Google+. Blog posts on Google can also be quickly shared with multiple people.
Step 5. Link your posts on popular aggregate sites
Websites like Digg and Reddit have millions of active users, and are perfect for spreading the word on your blog. If users like your work, they will promote it by voting and commenting on your site.
Step 6. Create an RSS feed
The RSS feed will automatically push blog posts to subscribers so that they can be accessed through an RSS reader program. This method is perfect for ensuring that your customers stay updated.
Method 3 of 6: Commenting on Other Blogs
Step 1. Look for similar blogs
Look for blogs in your niche (aka specific keywords) that have high readership. Post thoughtful and informative feedback for other authors and commenters. Avoid spam links to your blog, and don't just fill the comment box with search engine keywords. Instead, be interactive and earnest; this will encourage interested readers to find your blog.
Step 2. Comment frequently
Be part of the community. The more you comment on other people's blogs, the more traffic will come to your site. You can also attract the attention of other, more successful bloggers to link to your post or even work on something together.
Method 4 of 6: Optimizing SEO
Step 1. Avoid excessive keywords
Many bloggers are trapped because they cram keywords into writing. This causes the content to sound fake and only keeps readers from visiting your site for long. Once a reader clicks on your link and sees a jumble of jumbled keywords, they are likely to leave immediately.
Step 2. Review your Google Analytics
This tool will show you searches for words that bring people to your site, as well as popular searches on the web. You can also see how long users stay on your site which determines how worthy they find your content.
Step 3. Design the content according to what the reader is looking for
Use Analytics to see what your readers are looking for on the web. Use these results to tailor specific articles to the interests of your readers.
Step 4. Use SEO intelligently
Instead of placing keywords throughout the article, focus on the places that matter most.
- Make sure that the Title tag has relevant keywords, because this is the part of your blog that is most influential in search engine results.
- Write a strong title. The title of the blog post is the second most important aspect of the blog in determining the position of the blog in search engines. Anything that has an "H1" tag is given more weight in search engine results.
- Optimize the content, but don't overdo it. Good content will be much more valuable than a collection of keywords. Make sure that your posts are well thought out and informative, then optimize for the keywords that best match the content.
Method 5 of 6: Using Email
Step 1. Create a mailing list
Email is often overlooked with the advent of social media, but the fact is that almost everyone still uses email every day. Creating a mailing list will help you connect with your most potential readers.
Step 2. Send out the newsletter
Use newsletters to keep subscribers up to date with what's happening on the blog. Include a quick summary of the post with a link to the full article. Newsletters are a great way to attract readers who are less actively engaged in your articles.
Step 3. Offer your blog
Use email to send your blog posts to friends, other bloggers, and the mainstream press. Avoid sending email updates for every new post, do it occasionally just to increase your reach. If your post is very good, other bloggers will link to it in their post thereby driving additional traffic to your blog.
Method 6 of 6: Work Hard
Step 1. Create a network every day
Even if you don't post blog updates, you should be actively involved in the blogging community. One minute without self-promotion equals one minute without new readers.
Step 2. Write down a daily plan
Have a daily action plan. Make sure you have goals to meet, such as writing two pages of content and finding three blogs in your niche. You may not always meet your goals that day, but working towards them will keep you active in the blogging community and ensure your blog is always growing.
Step 3. Create a personal contact
Make direct contact with bloggers and other readers. Strive to make 100 connections per day. This will keep you focused on networking and building community. You may not be able to reach 100 connections, but the effort you put in every day will drastically improve your network.
Reference sources
- https://www.blogmarketingacademy.com/promote-blog/
- https://heartifb.com/2013/04/01/23-ways-to-promote-your-blog-posts/
- https://www.launchgrowjoy.com/30-ways-to-promote-your-blog-posts/