You've been trying hard to set up a business, now is the time to find the right name! Take the time to find a creative name that fits the product or service you offer. A name that is easy to pronounce and easy to remember is definitely better. By finding the right name and doing a little research, it will be easier for you to connect with consumers and grow your business to be even more successful.
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Method 1 of 12: Choose a name that describes your product
Step 1. Customers will know immediately what is on offer
You can use specific or general words. For example, you could use the name “Tea House” to let consumers know what your store sells. A more general name can also be used to sell a more varied product.
For example, name your store “Healthy Tea Shop” if you also sell supplements, essential oils, and grocery items
Method 2 of 12: Use a real name for a personal touch
Step 1. Use the names alone or in combination to create a truly unique store name
An unusual name will stand out a lot, but you can also use a generic-sounding name. Use your own name, such as “Toko Fajar” or pair your name with the product being sold, such as “Fajar Audio”.
- You can use hyphens to create a store name – but make sure it's easy to remember and searchable online. For example, combine your last name with the last name of a business partner, such as "Dawn-Surya"
- You can also use nicknames! Use only the name or pair it with another name related to your product industry, such as “Sabrina” or “Sabrina Flower”.
Method 3 of 12: Choose a name that describes the variety of products or services offered
Step 1. Instead of using the name of a single product, use a name that makes it easy for customers to understand
For example, name your store "Clean-up" if you sell a variety of cleaning products and household appliances.
This type of name is able to attract a wider range of customers. You can attract customers who are not sure what to buy. For example, people looking for relaxation products such as aromatic candles or bath bombs might buy some products from a shop called “Core Relaxation”
Method 4 of 12: Play with alliteration
Step 1. Pair two words that start with the same letter to come up with an easy-to-pronounce name
One word should describe the industry or product being sold. Meanwhile, one other word must add to its selling value. Names made up of alliteration are often easier to remember.
For example, if you sell colorful mattress accessories, you could use the name "Tyla Tara". You can also name a modern fashion store as “Griya Gaya”
Method 5 of 12: Use a name generator
Step 1. Generators are a good tool for looking for ideas if you're stuck
Sometimes, the pressure to come up with a great name can make it hard for you to come up with ideas! To get the creativity flowing, use an online business name generator. You just need to type in the keywords you want to include in the title and the website will create dozens of names to choose from.
Shopify has a business name generator which can be accessed at
Method 6 of 12: Choose a name that is easy to spell
Step 1. Make sure the name of your choice is easy to find, especially when people hear it
You may have seen websites or stores that use the name of a common word that has been replaced by one or two letters. Even if this sounds quirky and makes it easier for you to find your e-mail domain, people may not remember the spelling, especially if they heard the name of the shop from a friend's word or a radio advert.
For example, instead of naming the store “Mother's Kitchen”, use the correct spelling of “kitchen” so people can find it easier
Method 7 of 12: Find a name that customers can easily remember
Step 1. Make sure the name used is short and unique to stand out from the competition
You may need to brainstorm to compile a list of potential store names. Cross out names that are too long or sound similar to similar stores. After that, wait a few days and take a good look at the list – find out which name you remember the most or the name that impresses the most.
Sometimes, only time can help you narrow down your name choices, especially if you keep looking at the list of names without being able to make a decision
Method 8 of 12: Use acronyms as business names
Step 1. Make a business name from certain abbreviations or abbreviations of words to make it easier to remember
This is especially useful if you already have a name, but it's too long. Instead of using long words, shorten them by using the first letter of each word. For example, instead of using the name “Main Bookstore”, use the name “TBU”.
Consider using an acronym if the domain for the chosen name is already in use by someone else
Method 9 of 12: Use a product brand if your business is already growing fast
Step 1. Use your product name so customers can recognize the brand
If you have a creative product name, feel free to use it as your store name. For example, if you manufacture and sell expensive clothing under the brand of the Republic of Cashmere, you can use the same name when creating an online store!
Keep in mind that it takes time for your product to rank highly on search engines
Method 10 of 12: Ask for feedback
Step 1. Find out what your friends and family think about the name
They can give you valuable first impressions, such as the similarity of the name to other stores. If you use an unusual name, ask them if they can spell it or type it in their browser.
Remember, you may need to make minor adjustments based on the feedback. For example, they may say that the name used is too similar to another brand or too long
Method 11 of 12: Check the availability of the
Step 1. You can also do an online search to find similar domains
This can prevent confusion or legal trouble due to a name that is too similar to the patented name. To see name availability, type your preferred name into the domain search engine. This engine will provide a list of names that are still available as well as names that have been used by others.
Read the contract renewal rules when registering a. Some websites require you to renew your contract every year, but some offer the option to renew your contract every 5 to 10 years
Method 12 of 12: Patenting the store name
Step 1. Prevent others from using your store name to protect trademarks
This is especially important if you plan to grow your business or sell it in the future. Come to the nearest Directorate General of Intellectual Property office to apply for a patent so that you have administrative control over the trademarks used.
