Figuring out how to appear on the first page of Google [1] can be complex and difficult. Google uses a variety of tools and algorithms that are constantly updated to determine which sites appear in its search results. Here are some simple steps to get your website to appear in Google search results. Get started with Step 1 below to find out how.
Step
Part 1 of 4: Changing Your Content
Step 1. Create quality content
The best thing you can do to improve your ranking on Google is to run a quality website. Hire a professional designer to create eye-catching pages (to make sure your website doesn't look like it was made in 1995). You should also focus on text quality. Google likes to see lots of text with correct grammar and spelling. In addition, the content of the site must also be exactly what people are looking for when previewing your site: if you just bait and divert visitors or visitors leave immediately and look for another site, your ranking will suffer.
Step 2. Create original content
Your ranking will decrease if you duplicate your site's content on different pages, or steal other people's content. This process is not done manually as Google bot does all this. Focus on creating your own quality content.
Step 3. Add the appropriate image
Google also searches for images and their quality. Find and create images that match the text to enhance the site experience. But don't steal other people's pictures! This can lower the rating. Use Creative Commons licensed images or use your own.
Step 4. Use keywords
Use Google Analytics to find the best keywords for your business (this process is described in the "Using Google" section below). Then, use keywords in the text. Don't overfill the text with keywords; Google will look into this and lower the rankings. Use keywords only a few times.
Part 2 of 4: Changing the Code
Step 1. Choose a good domain name
If you can, adjust the main keyword in your domain name as the first word in the domain. For example, if you are a wine connoisseur, look for a domain name like "winerybythesea.com". To improve your ranking, you can also use a local TLD (top level domain, such as.com) if your business is local. Your site's search ranking will improve in your area, but not for searches outside your area. This is not a problem if your business is local. At the very least, avoid replacing words with numbers (or other old tricks) and avoid using subdomains.
- This also applies to subpages. Use descriptive and valid URLs for every page of the website. Provide descriptive page names to search engines and users rather than using generic names like "page1". Instead, create an address like "winerybythesea.com/weddings", for wedding catering and rental pages.
- Keywords in subdomains can also be used as support. If you are using part of the site for a wholesale page for example, use an address like "wholesale.winerybythesea.com".
Step 2. Use descriptions
This website code allows you to add invisible descriptions for images and pages. Add at least one keyword to this text. Using descriptions will help your rankings. If you don't know how to use html code in this case, hire a website designer to help you.
Step 3. Use headers
Headers are another piece of website code for adding text. Add at least one keyword to this text. Using headers will help your rankings. If you don't know how to use html code in this case, hire a website designer to help you.
Part 3 of 4: Joining the Community
Step 1. Create quality backlinks
A backlink (aka backlink) is when another website that is visited more often than yours links to your page. Find a website that has the same topic as yours and see if it's willing to cross-promote. You can also contact the relevant blog and ask for your permission to post something, so that you have the opportunity to add a link to your site.
Remember, these backlinks must also be of quality. Google can tell the difference. Don't spam comments to build backlinks to your site. You can be demoted because of this
Step 2. Get involved on social media
Liking and sharing on social media will help a site show up on Google, especially for relevant subjects. This means that you have to create social media accounts and build a base of followers who like and share your page with friends. Remember: this trick is not for spamming!
Step 3. Be active in the internet community
Update the website regularly. Google values sites that are regularly maintained and updated. This means you will be in trouble if you have been neglecting your website for a long time. Find easy ways to update it: new prices, news posts every few months, photos from an event, etc..
Part 4 of 4: Using Google
Step 1. Find out using Keywords
Keywords are Google's most powerful tool for website owners. These tools can be found on the Google AdSense site. You are allowed to search and find what is most searched for. For example, for your wine expert site search for the term wine (add any filters you think are important). Click on the Keyword ideas tab which will tell you how often people search for your term, what the competition is like, and some alternatives that are also frequently searched for. Find and use the most popular keywords that are relevant to you.
Step 2. Find out how to use Trends
Google Trends tells you specifically how topic interest has changed over time. Look up your terms and look at the monthly charts that top the rankings. Savvy website owners will be able to guess why there was an increase that month, and find ways to fulfill it so that their site's ranking increases.
Step 3. Add the physical location of your business to Google maps, if possible
Businesses listed on Google Maps will appear first when a user enters a regional search phrase. It's easy to add your location; just log in using Google account and fill out the form on the internet.